Joico Color Balance Purple Shampoo 300ML

The unique colour-correcting formula preserves cool platinum blondes and silver foxes by keeping nasty brassy tones at bay while safeguarding hairs vibrancy. The Multi-Spectrum Defense Complex protects colour from fading and losing vibrancy; exclusive Bio-Advanced Peptide Complex repairs protects fights frizz and adds shine with every single application. Powerful ingredients provide a shield against damage and strengthen hairs natural defenses.

Perfect choice for Blondes (especially platinum) and gray/silver hair.

Directions:
-Massage into wet hair and allow the shampoo to absorb for three-to-five minutes then rinse.
-Repeat the process two or three times per week alternating with your regular shampoo.